Playhouse
Visual Identity
Art Direction
Event Graphics
Asset Creation
Social Assets
Merchandise
Stickers
Art Direction
Event Graphics
Asset Creation
Social Assets
Merchandise
Stickers
Photography: Various Sources*
WH0:
Playhouse is a 3-day unconference event at NFT.NYC presented by HerHouse and Playground. The point? Facilitating real conversations and collaboration between community members and simultaneously giving people a place to chat, charge, and chill.
Playhouse is a 3-day unconference event at NFT.NYC presented by HerHouse and Playground. The point? Facilitating real conversations and collaboration between community members and simultaneously giving people a place to chat, charge, and chill.
WHAT WE DID TOGETHER:
We helped define the big idea - PLAYHOUSE. Then, we developed the visual identity of the entire three-day immersive event, each day with unique attributes tied to the theme. We then developed assets to support the overall event, from launch to execution including disruptive social assets, print collateral, and juicy merch (tees, totes, and more). Experimenting with photography, collages, and design, everything laddered up to a larger, overarching theme - getting communities to connect and engage with each other in authentic ways.
We helped define the big idea - PLAYHOUSE. Then, we developed the visual identity of the entire three-day immersive event, each day with unique attributes tied to the theme. We then developed assets to support the overall event, from launch to execution including disruptive social assets, print collateral, and juicy merch (tees, totes, and more). Experimenting with photography, collages, and design, everything laddered up to a larger, overarching theme - getting communities to connect and engage with each other in authentic ways.
