Dashing Diva
Art & Photography Direction
Digital Ads
Marketing Campaigns
Website Assets
Merch Design
Asset Creation
Digital Ads
Marketing Campaigns
Website Assets
Merch Design
Asset Creation
WH0:
Built on the idea of bringing the salon experience home, Dashing Diva successfully debuted in mass retailers in 2012 as a DIY beauty brand. Over the years, they topped the DIY beauty market by allowing consumers to create salon-perfect results in a dash. Leading the category with trend and innovation, they're revolutionizing the nail space on the daily.
Built on the idea of bringing the salon experience home, Dashing Diva successfully debuted in mass retailers in 2012 as a DIY beauty brand. Over the years, they topped the DIY beauty market by allowing consumers to create salon-perfect results in a dash. Leading the category with trend and innovation, they're revolutionizing the nail space on the daily.
WHAT WE DID TOGETHER:
During my time at Dashing Diva, I elevated Dashing Diva’s digital presence by blending high-impact visual storytelling with strategic digital marketing. Spearheaded end-to-end design initiatives from concept to execution, driving brand engagement across e-commerce platforms, paid media, and physical touchpoints.
During my time at Dashing Diva, I elevated Dashing Diva’s digital presence by blending high-impact visual storytelling with strategic digital marketing. Spearheaded end-to-end design initiatives from concept to execution, driving brand engagement across e-commerce platforms, paid media, and physical touchpoints.
